Insights
I LOVE NY: The Brand Of A City
The I LOVE NY brand and advertising campaign is one of the most iconic ...
The Pitch: New Business Winning and Losing
As we move further into 2023, the marketing industry is experiencing a mix of ...
Artificial Intelligence (AI): creative work, digital marketing, and advertising.
Artificial Intelligence (AI) has been making its way into various industries, including creative work, ...
The Importance of Empathy and Creative Thinking in Business
In today's fast-paced and competitive business environment, it's easy to focus solely on achieving ...